- Broadcom’s New Channel Chief Shares his Vision With Partners
- Coro Poised to Capitalize on MSPs’ Demand for SMB Cybersecurity
- Top 3 Things MSPs Should Know About CMMC
Each week, MSSP Alert compiles a list of the top stories in the managed services provider (MSP) market from our affiliate brand, ChannelE2E. These stories include vendor news, business stories, how-to content about building and selling your business, news about trends such as artificial intelligence, and more. Here’s this week’s round-up of news from ChannelE2E.
Broadcom’s New Channel Chief Shares his Vision With Partners
Last week, Broadcom named Brian Moats as the company's new Senior Vice President of Global Commercial Sales and Partners, replacing Cindy Loyd, who will transition to a new role in the organization, Broadcom said.
Moats brings over 20 years of experience in sales leadership, channel development, and business strategy within the technology sector, Broadcom said in a statement shared with ChannelE2E. The company said his expertise will support Broadcom's efforts to strengthen the partner ecosystem and drive continued growth.
In a blog published today, Moats spoke to partners and outlined his vision for 2025. He said his first step would be listening to feedback and looking for ways to collaborate.
"As I step into my new role leading Broadcom’s Global Commercial Sales and Partner organization, I look forward to connecting directly with you — listening to your perspectives and feedback, while further collaborating on how we can drive mutual growth and achieve shared goals," Moats said in the blog.
Coro Poised to Capitalize on MSPs’ Demand for SMB Cybersecurity
Over the last 18 months, MSPs have increasingly moved into offering cybersecurity services in addition to their standard IT management services. Coro co-founder Dror Liwer has noticed the trend, and his company is seeing the results as MSPs move into the market.
Not every MSP has the in-house know-how to offer advanced cybersecurity services, but that doesn’t mean they can’t offer those services to customers, Liwer said. Coro’s platform is designed to enable MSPs with those capabilities without having to expand their workforce with specialized talent, he told ChannelE2E in a conversation late last year. Coro’s platform includes cybersecurity protection for users, endpoints, email, cloud, networks and also provides data governance.
“It is very easy to deploy, and you don't have to have a cybersecurity team because the product was designed to be managed by IT people, which the MSP has,” Liwer said. “We view it as enabling them to generate a brand new revenue stream and protect their existing customer base.”
Coro is seeing success with its efforts in the MSP market with its channel-first strategy. The company currently reports that 82% of revenue is generated from partners, and Coro expects that to grow to 90% in the coming year.
Perspectives: Top 3 Things MSPs Should Know About CMMC
The new CMMC rule has created a lot of confusion and anxiety for managed service providers (MSPs), especially those serving the defense industrial base (DIB). With the final rule now in effect as of December 16, 2024, it's crucial for MSPs to understand their position in this evolving landscape. Here are the three most critical aspects that every MSP serving the DIB needs to understand.
